Bulk Sender Changes from Gmail & Yahoo: What you need to know for Recapture Email & Cart Recovery

Bulk Sender Changes

You’ve probably heard the news–as of Feb 1, 2024, Gmail and Yahoo are enforcing new rules for “bulk senders” and it seems confusing and sudden. You might be concerned about the future of your cart abandonment recovery and other email … Read the rest

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Why Customer Retention is the Most Important Ecommerce Metric in 2021

Customer retention ecommerceCustomer retention: the most important metric in 2021

We all know it’s cheaper to make sales to existing customers than it is to acquire new customers. For any business that’s able to retain its customers, they can improve their profits Read the rest