Ecommerce store owners face a lot of challenges: What should I pick for email marketing? Will it work for me as I grow? And can I trust the people behind it? We get it–we’ve been there too. We’ve spent the last decade deeply understanding ecommerce email marketing inside and out.
What you’ll find below is the sales experience we’d want to have ourselves. It will help you figure out if Recapture is right for you—plain and simple.
What is Recapture?
Recapture is an email marketing and SMS platform that allows ecommerce stores to recover abandoned carts, send promotional emails, follow up with customers using post-purchase emails and winbacks, as well as create popups to collect email and mobile numbers and send relevant welcome emails to engage current and future customers.
Recapture makes things easier for busy store owners because it’s simple to use, with quick-to-learn email configuration, pre-created campaigns to get you started and amazing customer support to help you out when you get stuck.
Who uses Recapture?
Our best customers are store owners or marketing managers that have an online store on one of several major ecommerce platforms (Shopify, WooCommerce, BigCommerce, Magento (Adobe Commerce) and others). Recapture works best with stores that just starting out all the way up to $3M in annual revenue.
What do people build with Recapture?
Recapture is commonly used to create:
- Abandoned cart campaigns (to follow up with people who didn’t complete their checkout)
- Post purchase follow up emails (review requests, order notifications, educational content)
- Winbacks (to re-engage your best, prior customers and ask them to buy again)
- Promotional emails (to generate sales and interest)
- Popups (to collect email addresses and mobile phone numbers)
- Welcome series (to get new customers engaged with the store and brand)
- SMS campaigns (to update your customers on their order, or help recover their abandoned cart)
We’re best known for the abandoned cart campaigns, but we often replace 2-3 other tools in combination and are a major upgrade to the basic services offered by an ecommerce platform (e.g. Shopify Email or BigCommerce abandoned cart campaigns)
What are the benefits of using Recapture?
The two primary benefits you’ll get when using Recapture are:
- Simplicity: You need to get things done quickly and we’re here for it. Our tool is designed from the ground up with you, the store owner, in mind. From pre-created campaigns that ready with one-click activation, to intuitive campaign creation that doesn’t require you to spend hours learning our tool to get your campaigns configured. We’re not kidding when we say “Famous 5 minute install”.
- Truly amazing support: Other platforms say they have it, we live it. Our mantra is “Make our customers’ stores wildly successful” and we work hard every day to do that. Our customer support is founder-led, and always expert-level. We get things done and we’re proud of our responsiveness.
What are signs that Recapture might be the right fit for me?
In the 9 years we’ve been in business, we’ve made a key observation about ecommerce store owners: Most owners are very, very busy and well-informed, but they lack a lot of time to research and learn about everything they need to do. Running your store requires that you be an expert in your product and your customer’s needs. You shouldn’t also have to be an expert in email marketing, too. That’s where Recapture comes in.
Email marketing tools should be easy to use, easy to understand, and easy to setup. They shouldn’t require a lot of time to maintain, see how your store is performing, or difficult to add new campaigns quickly. And if you need help, you shouldn’t have to wait a long time to get mediocre answers to basic questions via long chat queues or support desk ticket systems. Recapture’s primary core value, aside from making your store wildly successful, is simplicity.
If you are the owner of a store and you have a small team, or are running the show by yourself and want to get your email marketing done QUICKLY and know it’s going to WORK WELL, and you value responsive, expert level customer support, then Recapture might be a great solution for you.
What are signs that Recapture is not the right fit for me?
Sometimes, a store needs complex solutions because they have truly complex problems.
If you’re an 8 or 9 figure brand and are looking to create detailed customer journeys, Recapture might be outside of your needs.
Working with an agency that insists on having a certain tool that isn’t Recapture? Recapture may not be a good fit.
And if you absolutely, positively, totally need a lot of complex workflows created or infinite ways to trigger campaigns then Recapture might not meet your needs.
In our experience, most stores that are doing between 6 and 7 figures a year are still great candidates for Recapture. Complex solutions are hard to get 100% value from, and most stores struggle with getting the basics in place! Recapture gets the job done, without a lot of fuss or time, and at a reasonable price.
What technologies are a great fit for Recapture?
Recapture is available on a number of major ecommerce platforms.
Shopify, Magento (Adobe Commerce), BigCommerce, and Ecwid. On WordPress, we support WooCommerce, Easy Digital Downloads, Restrict Content Pro, and Paid Memberships Pro.
And if you want to integrate Recapture with your own custom platform, we have documentation on how to make that happen, too.
Where can I learn more?
We’ve packaged up everything you could need to evaluate Recapture below. We’re always here if you need us.
- See the live product demo
- Hear what our customers have to say
- Learn more about our pricing
- Check out our knowledge base
- Reach out to ask a question
If you want to try Recapture for yourself…
Ready to get started?
You can have Recapture up and running in 5 minutes.
Free, 14-day, zero-risk, no-credit-card-required trial.
Simplify your email marketing, profitably, right now!